
MPkgS Webinar
Is Knowledge Power? – Commercial Excellence in the Packaging Supply Chain
Liam Barbary
Thursday 22 January 2026 13:00-14:00
Achieving commercial excellence is essential for maintaining competitiveness and clarity across the packaging supply chain. In this webinar, Liam will explore best-practice principles, including:
– Good costing methodology
– Standardisation across the group
– Pricing strategy
– Profit & Loss definitions and how to apply margin
About Liam Barbary
Liam Barbary, a BA(hons) graduate in business administration and Fellow of the IOM3, brings over 18 years of expertise in the flexible packaging industry. With experience in managing the UK dairy and meat market at Amor Flexibles and serving as Global Key Account Director at Sudpack, Liam excels in packaging sales to key accounts.
Co-founding Benchmark Consulting in 2011, he pioneered the world’s first web-based estimating tool for commercial cost and carbon footprint analysis. Additionally, Liam has a notable past as the chairman of our society.
To register for this webinar, please complete the registration form below




