Hayles Packaging Installs Card De-nester & Feeder System for Genesis Bakery in Belfast

Hayles Packaging Installs Card De-nester & Feeder System for Genesis Bakery in Belfast
Perry Barr, Birmingham – 15 June 2026

Hayles Packaging is pleased to announce the successful installation of a Card De-nester & Feeder System for Genesis Bakery in Belfast, Northern Ireland, supporting the bakery’s ongoing investment in production efficiency, consistency and line performance.

The newly installed system has been designed to automate the accurate feeding of card components into the production process, helping to streamline operations, reduce manual handling and improve throughput. By integrating the Card De-nester & Feeder System into its line, Genesis Bakery is well positioned to enhance efficiency while maintaining the high standards of quality and freshness that its customers expect.

This installation reflects Hayles Packaging’s commitment to delivering practical, robust and cost-effective packaging automation solutions tailored to each products operational requirements. Working closely with Genesis Bakery, the Hayles Packaging team supplied a solution aimed at supporting productivity gains, dependable performance and smoother day-to-day operation in a demanding bakery environment.

Crafted with a stainless steel-steel clad body for durability and hygiene, this advanced system is tailored for products such as buns, cakes, brioche rolls and morning sweet breads.
Key features of the equipment include de-nesting and folding and feeding the cards into trays ready for distribution. A servo motor allows for three distinct operational modes that are ideal for batch-controlled packaging. The scheme allows for synchronised feeding through continuous communication with external conveyors or wrapping systems.
A touch screen interface allows for rapid set up across different card sizes and formats for Genesis-branded cards such as “4 Fresh Buttery Brioche Rolls” or “Fluffy Pancakes”.

Hayles Packaging specialises in packaging and processing solutions, including labelling, tray sealing and related automation systems, with a focus on helping food manufacturers improve efficiency, presentation and packaging integrity. The company works with customers across a wide range of applications to provide solutions suited to their production goals and budgets.

Media Contact
Allan Hayles
Hayles Packaging
Email: sales@haylespackaging.co.uk
Website: www.halespackaging.co.uk

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